Per Persson
Per has 25 years of experience in international sales and product-related roles. He has spent the last 10 years at Williams AV and is currently overseeing product management, technical services and international sales. Per has a long history of engagement in the hard of hearing communitee and currently serves on the committee (board) of IAHA - the International Association for Hearing Accessibility. He also served as a representative in the working sessions by the Bluetooth SIG to finalize the Auracast standard and is actively involved in the development of the new IEC 60118-17 standard which addresses Auracast implementation for assistive listening in public spaces. As head of product management, he is continously monitoring evolving technology trends and serves as a liasion for cooperation with other players in the technology space.
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18-Sep-2026Smart Tech StageFireside Chat: Beyond Assistive Listening: How Auracast Could Transform Audio Experiences in Public


